{"id":5303,"date":"2021-07-27T00:00:00","date_gmt":"2021-07-26T22:00:00","guid":{"rendered":"https:\/\/sitgescb.protectfive.com\/los-eventos-vuelven-a-sitges-que-late-a-ritmo-de-mice\/"},"modified":"2021-07-27T00:00:00","modified_gmt":"2021-07-26T22:00:00","slug":"los-eventos-vuelven-a-sitges-que-late-a-ritmo-de-mice","status":"publish","type":"post","link":"https:\/\/sitgescb.protectfive.com\/es\/los-eventos-vuelven-a-sitges-que-late-a-ritmo-de-mice\/","title":{"rendered":"Los eventos vuelven a Sitges, a ritmo de MICE"},"content":{"rendered":"<p><strong>Desde el pasado mes de abril, como muestra de la vitalidad de Sitges y la resurrecci\u00f3n del sector, se han realizado reuniones corporativas y de asociaciones, en los establecimientos de los asociados a Sitges CB, as\u00ed como actividades y otros servicios complementarios. La flexibilidad, la b\u00fasqueda de nuevos retos y la resiliencia, son parte del ADN Sitges.<\/strong><\/p>\n<p>Hemos realizado una <strong>encuesta<\/strong> entre los hoteles, espacios singulares y empresas de actividades miembros de Sitges Convention Bureau y<strong> se refleja un incremento en la realizaci\u00f3n de eventos presenciales<\/strong> en el destino, entre los meses de abril y junio.<\/p>\n<p>El <strong>mercado nacional con un 91,94%<\/strong> es el de mayor relevancia, mientras que el mercado internacional ha representado el 8,06%, aunque de cara a los pr\u00f3ximos meses se est\u00e1n recibiendo peticiones de Francia, Reino Unido, Alemania, Escandinavia y Estados Unidos, principalmente.<\/p>\n<p>El tama\u00f1o de los grupos es peque\u00f1o, una <strong>media de 22,61 asistentes por reuni\u00f3n<\/strong>, aunque el abanico va de 5 a 200 personas y la estancia media de 1,52 d\u00edas.<\/p>\n<p>En cuanto al <strong>segmento de mercado, en su mayor\u00eda es corporativo, representa el 90,32%<\/strong>, mientras que el asociativo es del 9,68%. Sin embargo, las confirmaciones y peticiones de este segmento se han reactivado de cara a 2022, puesto que los congresos se planifican con mayor antelaci\u00f3n y de momento las Asociaciones siguen optando este a\u00f1o por los eventos h\u00edbridos o virtuales.<\/p>\n<p>En cuanto a los sectores que han optado por Sitges como su destino MICE encontramos el farmac\u00e9utico y el m\u00e9dico, el Industrial, los medios de comunicaci\u00f3n, el transporte, el cultural y la automoci\u00f3n.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hemos realizado una encuesta entre los miembros de Sitges Convention Bureau y se refleja un incremento en la realizaci\u00f3n de eventos presenciales en el destino en el segundo trimestre.<\/p>\n","protected":false},"author":1,"featured_media":5297,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[308,314],"tags":[],"class_list":["post-5303","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualidad","category-novedades"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - 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