{"id":5587,"date":"2022-05-03T00:00:00","date_gmt":"2022-05-02T22:00:00","guid":{"rendered":"https:\/\/sitgescb.protectfive.com\/asamblea-de-sitges-convention-bureau-2022\/"},"modified":"2022-05-03T00:00:00","modified_gmt":"2022-05-02T22:00:00","slug":"asamblea-de-sitges-convention-bureau-2022","status":"publish","type":"post","link":"https:\/\/sitgescb.protectfive.com\/es\/asamblea-de-sitges-convention-bureau-2022\/","title":{"rendered":"Asamblea de Sitges Convention Bureau 2022"},"content":{"rendered":"<p><strong><span>Sitges\u00a0 va recuperando el ritmo pre-pandemia y apuesta por fortalecer la marca\/presencia a nivel internacional, con la asistencia a workshops profesionales y la captaci\u00f3n de reuniones profesionales en el destino. La sostenibilidad y el legado ser\u00e1n los ejes prioritarios de la promoci\u00f3n. <\/span><\/strong><\/p>\n<p><span>El Sitges Convention Bureau, celebr\u00f3 el martes 26 de abril, su asamblea anual en el hotel ME Sitges Terramar. Durante la jornada se presentaron las acciones m\u00e1s destacadas para este 2022, de la promoci\u00f3n del destino en el segmento MICE. <strong>Con la asistencia de 34 asociados, la asamblea fue presidida por la alcaldesa de Sitges, Aurora Carbonell<\/strong>, que ha subrayado \u201cla apuesta del Ayuntamiento de Sitges para el turismo, el principal motor econ\u00f3mico de Sitges, y sobre todo para un turismo sostenible. Relacionado con este concepto de sostenibilidad, el Sitges Convention Bureau contin\u00faa siendo clave para la desestacionalizaci\u00f3n y diversificaci\u00f3n del destino. Durante los 2 a\u00f1os de pandemia no se ha dejado de trabajar para este segmento y lo seguiremos impulsando durante los pr\u00f3ximos a\u00f1os\u201d.<\/span><\/p>\n<p><span>Por su parte. el regidor de Turismo, Luis Miguel Garcia, ha destacado que \u201cel Plan de acciones del Sitges CB apoyar\u00e1 a las necesidades y demandas de sus asociados\u201d y ha recordado que \u201cseguimos ayudando al sector despu\u00e9s de estos 2 a\u00f1os tan complicados.<\/span><\/p>\n<p><span>El Plan de Actuaciones 2022 del Sitges CB re\u00fane acciones comerciales directas, que apuestan para mantener la presencia de Sitges como destino de referencia del sector MICE en el territorio catal\u00e1n, despu\u00e9s de Barcelona, y por la captaci\u00f3n de reuniones profesionales que se realicen en Sitges generando impacto econ\u00f3mico. El programa municipal <strong>prev\u00e9 la asistencia adem\u00e1s de 30 workshops y ferias profesionales y ya ha acogido el encuentro profesional \u201cAll About People\u201d de mercado brit\u00e1nico<\/strong> que reuni\u00f3 en Sitges a 100 profesionales del sector con la asistencia de 46 agencias organizadoras de reuniones del Reino Unido. Paralelamente, el Sitges CB realizar\u00e1 <strong>acciones conjuntas con la EMA<\/strong>, asociaci\u00f3n de la que es miembro de oro desde el 2020 y que re\u00fane a m\u00e1s de 300 asociados que generan y organizan eventos de empresa, y con otras asociaciones profesionales. <\/span><\/p>\n<p><span>En el \u00e1mbito de la comunicaci\u00f3n, Sitges CB iniciar\u00e1 nuevas campa\u00f1as de difusi\u00f3n y de e-marketing, y continuar\u00e1 con el env\u00edo de la newsletter en la que destacan las novedades del destino y es un altavoz de las acciones de los asociados. Son de importancia estrat\u00e9gica la sostenibilidad y el legado en las reuniones profesionales, en este sentido <strong>Sitges CB ha publicado y difundido una gu\u00eda de sostenibilidad y buenas pr\u00e1cticas<\/strong> para que los organizadores de reuniones conozcan las posibilidades que ofrece Sitges. El deporte y los h\u00e1bitos de vida saludable tambi\u00e9n est\u00e1n siendo importantes en las reuniones profesionales y en este sentido, <strong>se ha publicado tambi\u00e9n una gu\u00eda de instalaciones deportivas en Sitges<\/strong>. <\/span><\/p>\n<p><span>El encuentro anual del Sitges CB ha servido tambi\u00e9n para explicar las acciones realizadas en <strong>2021, destacando las 5 reuniones profesionales de mercado nacional acogidas en Sitges<\/strong>, los viajes de prensa y familiarizaci\u00f3n y, a la vez, las visitas de inspecci\u00f3n que llevaron a m\u00e1s de 400 profesionales del sector al destino. Del <strong>2021 destaca el programa de conocimiento y legado \u201cF5, Sitges refreshing MICE\u201d <\/strong>que gener\u00f3 tablas de debate, acciones formativas y de investigaci\u00f3n. El a\u00f1o pasado, el Sitges CB, particip\u00f3 en 22 workshops, presentando la oferta MICE a 450 organizadores, recibi\u00f3 104 peticiones para llevar reuniones al destino y gener\u00f3 31 art\u00edculos en prensa escrita y <em>online.<\/em><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>L&#8217;assemblea anual de Sitges CB va reunir 34 associats a ME Sitges Terramar, es van presentar les accions previstes per a la promoci\u00f3 MICE en 2022, a sostenibilitat i el llegat s\u00f3n els eixos fonamentals.<\/p>\n","protected":false},"author":1,"featured_media":5581,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[308],"tags":[],"class_list":["post-5587","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualidad"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Asamblea de Sitges Convention Bureau 2022 - 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