{"id":8727,"date":"2021-04-12T00:00:00","date_gmt":"2021-04-11T22:00:00","guid":{"rendered":"https:\/\/sitgescb.protectfive.com\/asamblea-2021-de-sitges-convention-bureau\/"},"modified":"2021-04-12T00:00:00","modified_gmt":"2021-04-11T22:00:00","slug":"asamblea-2021-de-sitges-convention-bureau","status":"publish","type":"post","link":"https:\/\/sitgescb.protectfive.com\/es\/asamblea-2021-de-sitges-convention-bureau\/","title":{"rendered":"Asamblea 2021 de Sitges Convention Bureau"},"content":{"rendered":"<p><strong>Las acciones promocionales y de captaci\u00f3n centran la estrategia del Sitges Convention Bureau en 2021.<\/strong><\/p>\n<p><strong>Sitges apuesta por mantener su presencia como destino clave en el MICE, con la asistencia a workshops profesionales, la captaci\u00f3n de reuniones del sector en Sitges y la realizaci\u00f3n de acciones de comunicaci\u00f3n.<\/strong><\/p>\n<p>Sitges Convention Bureau (Sitges CB), el programa de la concejal\u00eda de Turismo del Ayuntamiento de Sitges, especializado en el segmento tur\u00edstico de reuniones, celebr\u00f3 el martes 30 de marzo, su asamblea anual en Meli\u00e1 Sitges. Durante la jornada se presentaron las acciones m\u00e1s destacadas para este a\u00f1o en la promoci\u00f3n del destino en el segmento MICE.<\/p>\n<p><strong>El Plan de Actuaciones 2021 del Sitges CB re\u00fane m\u00e1s de 50 acciones<\/strong>, que apuestan por mantener el posicionamiento de Sitges como destino de referencia del sector MICE en Catalu\u00f1a despu\u00e9s de Barcelona, y por la captaci\u00f3n de reuniones profesionales que generen impacto econ\u00f3mico en el destino. Sitges CB prev\u00e9 la asistencia a 32 workshops y ferias profesionales, as\u00ed como acoger en Sitges eventos como el<a href=\"https:\/\/sitgescb.cat\/es\/iberian-mice-forum-edicion-nacional-en-sitges\/\" target=\"_blank\" title=\"Iberian MICE Forum Edici\u00f3n Nacional en Sitges\" rel=\"noopener\"> Iberian Mice Forums de Agencias y Corporativo<\/a>, la Junta Directiva de <a href=\"https:\/\/sitgescb.cat\/es\/sitges-cb-nuevo-patrocinador-de-oro-de-ema\/\" target=\"_blank\" title=\"Sitges CB nuevo patrocinador ORO de EMA\" rel=\"noopener\">EMA (Event Managers Association)<\/a>, las Convenciones de las asociaciones Travel Advisors y I&#8217;M+, que aglutina agencias de viajes de incentivo, adem\u00e1s de otros forums internacionales. Paralelamente, el Sitges CB prev\u00e9 acciones conjuntas con la EMA, asociaci\u00f3n de la que es patrocinador oro desde el 2020, y que re\u00fane alrededor de 300 asociados que generan y organizan eventos de empresa.<\/p>\n<div class=\"sc-row\">\n<div class=\"sc-col sc-col--1-3\">\n<figure class=\"sc-figure\"><img decoding=\"async\" src=\"https:\/\/sitgescb.protectfive.com\/wp-content\/uploads\/2026\/06\/Assemblea-Sitges-CB-21.jpg\" alt=\"\" loading=\"lazy\"><\/figure>\n<\/div>\n<div class=\"sc-col sc-col--1-3\">\n<figure class=\"sc-figure\"><img decoding=\"async\" src=\"https:\/\/sitgescb.protectfive.com\/wp-content\/uploads\/2026\/06\/Assemblea-SitgesCB-2021.jpg\" alt=\"\" loading=\"lazy\"><\/figure>\n<\/div>\n<div class=\"sc-col sc-col--1-3\">\n<figure class=\"sc-figure\"><img decoding=\"async\" src=\"https:\/\/sitgescb.cat\/wp-content\/uploads\/2021\/04\/Assemblea-Sitges-CB-2021.jpg\" alt=\"\" loading=\"lazy\"><\/figure>\n<\/div>\n<\/div>\n<p>En el \u00e1mbito de la comunicaci\u00f3n, una de las acciones destacadas es el nuevo <a href=\"https:\/\/sitgescb.cat\/es\/eres-fan-de-sitges-participa-en-el-concurso\/\" target=\"_blank\" title=\"\u00bfEres Fan de Sitges? Participa en el Concurso\" rel=\"noopener\"><strong>concurso de testimoniales &#8216;Sitges MICE Fan&#8217;<\/strong><\/a>, que se ha realizado del 1 al 25 de abril y en el que los organizadores de reuniones comparten su experiencia en Sitges, mediante colores, valores y an\u00e9cdotas, y convirti\u00e9ndose en embajadores del destino. Sitges CB iniciar\u00e1 tambi\u00e9n nuevas campa\u00f1as de comunicaci\u00f3n y difusi\u00f3n de e-marketing, y ha creado <strong>nuevos apartados en su web www.sitgescb.cat<\/strong>, en el que se incorporar\u00e1 el <a href=\"https:\/\/sitgescb.cat\/es\/organizate\/\" target=\"_blank\" rel=\"noopener sponsored\" title=\"Organ\u00edzate\"><strong>desarrollo de las nuevas fichas de los asociados<\/strong><\/a> al programa con informaci\u00f3n detallada, con fotos y v\u00eddeos de cada empresa. Durante la asamblea de Sitges CB se ha se\u00f1alado tambi\u00e9n la <a href=\"https:\/\/sitgescb.cat\/es\/sitges-cb-organiza-un-evento-hibrido-la-experiencia-sitges\/\" target=\"_blank\" title=\"Sitges CB comparte la Experiencia Sitges en formato h\u00edbrido\" rel=\"noopener\"><strong>presentaci\u00f3n de Sitges en la actividad realizada con Bacardi<\/strong><\/a>, el pasado jueves 25 de marzo, donde se mostr\u00f3 el destino a m\u00e1s de 40 agentes de turismo de reuniones en un evento h\u00edbrido.<\/p>\n<p>El encuentro anual de Sitges CB ha servido para explicar las acciones realizadas durante los a\u00f1os 2019 y 2020, destacando las campa\u00f1as <strong>&#8216;S\u00ed, a Sitges&#8217;<\/strong> y el <a href=\"https:\/\/sitgescb.cat\/es\/si-a-reunirte-en-sitges-nuevo-video-promocional\/\" target=\"_blank\" title=\"\u201cS\u00ed, a reunirte en Sitges\u201d nuevo v\u00eddeo promocional\" rel=\"noopener\"><strong>v\u00eddeo &#8216;S\u00ed, a reunirte en Sitges&#8217;<\/strong><\/a>, lanzados para la reactivaci\u00f3n del sector en situaci\u00f3n Covid19 y para mantener el destino como l\u00edder en el segmento MICE.<\/p>\n<p>Durante <strong>2019, el Sitges CB recibi\u00f3 un total de 164 peticiones de informaci\u00f3n y servicios<\/strong> para organizar grupos en Sitges, de las cuales 86 son nacionales (58 de Catalu\u00f1a y 28 del resto de Espa\u00f1a) y 78 son internacionales siendo el Reino Unido el principal mercado seguido de Francia, Benelux, Alemania, USA y Canad\u00e1. En el 2020, debido a la situaci\u00f3n Covid19 se recibieron un total de 82 peticiones.<\/p>\n<h2 class=\"sc-sep\">Peticiones 2019<\/h2>\n<div class=\"sc-row\">\n<div class=\"sc-col sc-col--1-2\">\n<p style=\"text-align: center;\">Mercado Nacional<\/p>\n<figure class=\"sc-figure\"><img decoding=\"async\" src=\"https:\/\/sitgescb.protectfive.com\/wp-content\/uploads\/2026\/06\/2019-nacional-peticiones.png\" alt=\"\" width=\"752\" height=\"452\" loading=\"lazy\"><\/figure>\n<\/div>\n<div class=\"sc-col sc-col--1-2\">\n<p style=\"text-align: center;\">Mercado Internacional<\/p>\n<figure class=\"sc-figure\"><img decoding=\"async\" src=\"https:\/\/sitgescb.protectfive.com\/wp-content\/uploads\/2026\/06\/2019-internacional-peticiones.png\" alt=\"\" width=\"752\" height=\"452\" loading=\"lazy\"><\/figure>\n<\/div>\n<\/div>\n<h2 class=\"sc-sep\">Peticiones 2020<\/h2>\n<div class=\"sc-row\">\n<div class=\"sc-col sc-col--1-2\">\n<p style=\"text-align: center;\">Mercado Nacional<\/p>\n<figure class=\"sc-figure\"><img decoding=\"async\" src=\"https:\/\/sitgescb.cat\/wp-content\/uploads\/2017\/04\/2020-nacionals.png\" alt=\"\" width=\"752\" height=\"452\" loading=\"lazy\"><\/figure>\n<\/div>\n<div class=\"sc-col sc-col--1-2\">\n<p style=\"text-align: center;\">Mercado Internacional<\/p>\n<figure class=\"sc-figure\"><img decoding=\"async\" src=\"https:\/\/sitgescb.cat\/wp-content\/uploads\/2017\/04\/2020-internacionals.png\" alt=\"\" width=\"752\" height=\"452\" loading=\"lazy\"><\/figure>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Sitges apuesta por mantener su presencia como destino clave en el MICE. Las acciones promocionales y de captaci\u00f3n centran la estrategia del Sitges CB en 2021.<\/p>\n","protected":false},"author":1,"featured_media":5185,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[308],"tags":[],"class_list":["post-8727","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualidad"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Asamblea 2021 de Sitges Convention Bureau - Sitges Convention Bureau<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Asamblea 2021 de Sitges Convention Bureau - Sitges Convention Bureau\" \/>\n<meta property=\"og:description\" content=\"Sitges apuesta por mantener su presencia como destino clave en el MICE. 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