Last Friday 11 July, we celebrated the closing of the twentieth anniversary of Sitges CB with a professional and institutional gathering that brought together around one hundred people linked to the MICE sector: associate members, founders and former members of the executive committee; representatives of the Catalunya Convention Bureau, the Diputació de Barcelona, the BCB and other convention bureaux in the region; and politicians, technicians and event organisers who have chosen Sitges over the years.
Under the slogan ‘The whole is much more than the sum of its parts’, the day was a chance to recognise two decades of collective efforts and to reflect together on the intangible value of events and the emotions they generate.
At the Sitges CB EMO Talks session, the speaker and motivator Jordi Nexus guided us in an emotional journey through the MICE history of Sitges. Raimond Torrents also gave a presentation on the measurable value of an emotional destination, with innovative tools for analysing ROE. Finally, Edgard Sanjuán from Emogg analysed the emotional results measured during the day.
You can see all the information here
Sitges CB Assembly

During the meeting, the actions undertaken to achieve the objectives of the 2024 Action Plan, the actions for the first half of 2025, the most important promotional actions planned for the second half of 2025 and the business strategy for attracting congresses, meetings, conventions and incentive trips to Sitges in 2025 and 2026 were summarised.
MEET-US

- MIF ZAGREB – August 27-29, Zagreb
- EMA LEARN – September 18, Barcelona
- SPAIN CB JORNADA INVERSA CON EL MERCADO POLACO – September 24-26, Jerez
- PREMIOS EVENTOPLUS – September TBC, Madrid
- GLOBAL MICE FORUM IBERIAN AGENCIES – October 1-3, Lloret de Mar
Sitges CB Associate Members – We keep you informed! All the latest news regarding the sector in Sitges








A picture is worth a thousand words, so here you can see a summary of the the closing of the 20th anniversary of Sitges CB:

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